Property Market Insights

The work of JamesEdition in the luxury real estate market

Perlin Gentil, the Head of Sales of JamesEdition, talked to CASAFARI about how the luxury real estate market is since 2020 and what the luxury customer looks for. He also explained what differentiates JamesEdition from the competition and the company’s Freemium model, in a very open and informative interview. Let’s see what he had to

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Real estate prospecting: strategies and why you should do it

Real estate prospecting is the attempt of generating real estate leads, in order to increase your chances of sealing more deals. This can become a challenge for estate agents, both for the lack of time to invest in this initiative and because they need to find the right person at the right time with the

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Why monitoring the property market trends is strategic to you

For a broker, making sure their company is able to monitor the property market trends is relevant because it adds value to the brand: well-informed, updated employees speak volumes about the quality of the work the company provides, adding credibility to it. For the agents themselves, being knowledgeable about the area they work in not

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Gather property leads and grow your portfolio with CASAFARI

Growing a property portfolio is one of the most important parts of the work of an estate agent: it makes sure your business is not only profitable in the present, but that new clients keep coming and bringing revenues for the next months. In order to help you with that, CASAFARI used its technology to

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Video for real estate: what to create as an estate agent

One thing is for sure: estate agents and other professionals have been creating videos for real estate for a reason. This type of task became part of their marketing plans and routine because consumers are increasingly relying on marketing videos for brands. According to a research from HubSpot, during 2022, 66% of the interviewees have

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Real estate management with CASAFARI CRM

Have you faced the potential of a CRM designed especially for the real estate market? This is the question we are going to answer along this article, in the most complete way. You will have relevant and essential information about the structure of a solution like CASAFARI CRM and about how it allows you to

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Hosting open houses to sell faster: tips for estate agents

Open houses are opportunities for the estate agent to sell a specific property, feel how it’s being perceived in the market and get to know more potential clients. Let’s see how to organize such events in a way that increases your chances of sealing deals. What is an open house in real estate? An open

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ERA Arcoris & CASAFARI: unlocking portfolio growth

When the real estate agency ERA Arcoiris was recommended to CASAFARI, they had a very clear challenge to face: to provide their estate agents with a tool that enabled more deals by growing their portfolio, which is the base for a healthy real estate business. Let’s see how our products could help them solve this

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The buyer’s agent work and how to qualify a buyer

Since buyer’s agents work in a commission-based business, it’s crucial to quickly identify which leads show the potential to become a real client so you prioritize them and invest your time in a smart way. This is why we need to talk about qualifying clients, a process that allows you to understand who the lead

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