Use case

Estate Agent Database for Franchise Expansion and B2B Sales | AgencyGraph

Expansion directors and B2B software teams can qualify estate agencies town by town using AgencyGraph—CASAFARI's weekly-rebuilt estate agent database covering about 41,000 agencies in Spain and about 17,600 in Portugal.

AgencyGraph is CASAFARI's weekly-rebuilt estate agent database covering about 41,000 agencies and offices with homes for sale across 4,767 Spanish towns and about 17,600 across 309 Portuguese towns. Expansion directors and B2B vendors can systematically qualify target firms using five live metrics: portfolio value in asking prices, quarterly stock growth, price adjustments, initial overpricing discipline, and time on the market.

CASAFARI is the property data layer for estate agents and their AI assistants. Every week, AgencyGraph indexes home advertisements across portals and agency websites, deduplicating them into single home records to build an accurate digital inventory index. AgencyGraph measures active firms—including single offices, multi-office agencies, and regional franchise networks—and names firms rather than individual agents. All valuation metrics are based strictly on asking prices, never closing or transaction prices.

To start qualifying agencies today, access the CASAFARI platform to start your 30-day free trial with 1,000 free tokens and zero credit card commitment.

How can a franchise network recruit independent estate agencies town by town?

For franchise expansion managers, recruiting high-performing independent agencies requires objective market data before opening discussions. AgencyGraph allows expansion teams to filter independent agencies across target territories by portfolio size, stock growth rates, and pricing accuracy.

To run this recruitment workflow in Claude, Cursor or other MCP clients, connect the AgencyGraph MCP server and paste this prompt:

"Find independent agencies in Valencia province with 30 to 150 homes for sale that grew this quarter and cut prices less than the town's median."

(See a sample recruitment report in English)

This query uses the following tools:

  • agencygraph_screen_agencies: 100 tokens per page of 25 matching agencies (€4).
  • agencygraph_territory: 50 tokens per page of 25 towns.

AgencyGraph tracks five core performance metrics per agency and town for homes for sale:

  1. Portfolio value in asking prices: total, median, and price distribution in euros, plus median asking price per square metre.
  2. Quarterly stock growth: net changes in new and withdrawn homes compared against previous quarters.
  3. Asking-price adjustments: frequency and percentage of price cuts and rises.
  4. Initial overpricing discipline: how far initial asking prices per square metre sit above the town median.
  5. Time on the market: median and mean days homes remain active before leaving the market.

In October 2026 weekly build data, about 22,000 agencies in Spain and about 6,600 in Portugal advertised 5 or more homes for sale, qualifying for AgencyGraph's full town benchmark and ranking metrics.

How can a franchise network evaluate territory coverage and identify gaps?

Franchise networks need to benchmark their existing branch footprint against competitor strength in every municipality. AgencyGraph ranks networks and independent offices side by side, revealing where a brand holds strong stock momentum and where gaps exist.

To evaluate network footprint against market share in your AI assistant, use this prompt:

"Show our network's offices in Lisbon district next to the agencies that hold the most homes in each of those towns."

(See a sample network gaps report in English)

This query uses the following tools:

  • agencygraph_network: 75 tokens per page of 25 offices.
  • agencygraph_market_share: 50 tokens per page of 25 agencies.
  • agencygraph_territory: 50 tokens per page of 25 towns.

Because properties co-listed by multiple agencies are counted once per agency portfolio, market share totals across a town can sum to over 100%. For corporate franchise networks requiring nationwide market analysis, a whole-country licence is available from about €5,000 a year.

How can software, marketing and service vendors qualify estate agency leads?

B2B vendors selling CRM software, website platforms, lead generation, photography, training, or mortgage brokerage services can eliminate cold-calling by filtering prospect agencies by inventory volume and market velocity.

To locate agencies with inventory turnover challenges in your AI assistant, use this prompt:

"List agencies in Porto with more than 50 homes for sale whose homes stay on the market longer than the town's median."

(See a sample vendor prospect list report in English)

This query uses the following tools:

  • agencygraph_screen_agencies: 100 tokens per page of 25 matching agencies (€4).
  • city dataset on the API: 2,500 / 6,250 / 12,500 tokens a year (€100 / €250 / €500 for small, mid, or large cities), refreshed each quarter.

Coming features for vendor qualification

The following operational and digital signals are coming to the same AgencyGraph tools at no extra price (no dates promised):

  • Tech stack: CRM and website vendor.
  • MLS membership
  • Specialisation
  • Listing quality and exclusivity
  • Search and AI visibility scores

Regarding current AI discovery, in 150 Spanish and Portuguese towns, only about 7–13% of the sources AI assistants cite are an agency's own website; about 35% are portals (CASAFARI GEO study, October 2026, 1,199 questions).

Monitoring target agencies and accessing AgencyGraph data

Once target agencies are identified, teams can monitor ongoing changes by placing up to 25 agencies on a watchlist. Running a weekly changes query costs 25 tokens for up to 25 agencies, returning new homes, withdrawn homes, and price cuts or rises over the past week.

AgencyGraph is live today for Spain and Portugal. Coverage for Italy, Germany, Austria, Poland and Greece come next, then France, Belgium and Luxembourg, each once its weekly build passes its checks.

You can integrate AgencyGraph into your workflow through two methods:

  1. AgencyGraph MCP Server: connect Claude, Cursor or other MCP clients by adding https://platform.casafari.com/mcp/agencygraph as a custom connector in your client settings.
  2. REST API: access structured JSON endpoints documented in the AgencyGraph developer documentation.

Searching for an agency by name, Location Lookup queries, and the list of countries are free. Detailed country summaries cost 5 tokens, agency profiles cost 50 tokens (€2), and town benchmarks cost 75 tokens (€3).

Explore specialized guides and sample reports:

To get started, sign in to the CASAFARI platform to activate your 30-day free trial with 1,000 free tokens.

Frequently asked questions

What is included in CASAFARI's estate agent database and which countries does it cover?

AgencyGraph is CASAFARI's weekly-rebuilt estate agent database covering estate agencies, network offices, and franchise networks—naming firms rather than individual agents. As of October 2026, it covers about 41,000 agencies and offices with homes for sale across 4,767 Spanish towns and about 17,600 across 309 Portuguese towns, with about 22,000 and 6,600 of them holding 5 or more homes for sale to qualify for full metrics. Italy, Germany, Austria, Poland and Greece come next, then France, Belgium and Luxembourg, each once its weekly build passes its checks.

How is estate agency market share calculated when several agencies advertise the same property?

AgencyGraph functions as a digital inventory index based on deduplicated property advertisements for sale and their asking prices, rather than financial revenue or closed notary transactions. When an agency advertises a home across multiple portals, CASAFARI deduplicates the advertisements so the property counts once for that firm; if two independent agencies co-list the same property, it counts in the active portfolio of each agency, allowing town inventory shares to total over 100%. All valuations are based strictly on asking prices, never closing prices.

Can software and marketing vendors filter estate agencies by CRM, website quality, or AI visibility?

Live features in AgencyGraph allow vendors to screen target agencies by active portfolio size, stock growth rates, price adjustments, and time on market. Operational tech stack metrics, CRM and website vendor detection, MLS membership, listing quality and exclusivity, and search and AI visibility scores are coming to the same tools at no extra price. Regarding AI discovery today, in 150 Spanish and Portuguese towns, only about 7–13% of the sources AI assistants cite are an agency's own website; about 35% are portals (CASAFARI GEO study, October 2026, 1,199 questions).

How does AgencyGraph support franchise network expansion and territory planning?

Expansion directors can use AgencyGraph to evaluate existing network office footprint side by side with local competitors across target municipalities. By screening independent agencies with established inventory and tracking quarterly stock growth and asking-price discipline, expansion teams can identify prime recruitment targets and spot territory gaps. Corporate franchise networks can also access whole-country licences starting from about €5,000 a year.

How do I test AgencyGraph and track target agencies week by week?

You can access AgencyGraph by connecting Claude, Cursor or other MCP clients to the server at https://platform.casafari.com/mcp/agencygraph or by integrating its REST API endpoints. You can start with a 30-day free trial providing 1,000 tokens at €0 with no credit card required on platform.casafari.com. Finding an agency by name, country lists, and Location Lookup queries are free, while monitoring a custom watchlist of up to 25 target agencies costs 25 tokens per query to track new stock, withdrawn homes, and price changes week by week.

Sample reports and capabilities

Real answers from the weekly build of 1 November 2026, agency names withheld. The reports are in English.

Which independent agencies should we recruit?

A screening across five Spanish cities.

Open the report

Where is our network strong, and where are the gaps?

A network against the market in five Portuguese towns.

Open the report

Which agencies need help selling?

A prospect list for Lisbon and Porto.

Open the report

AgencyGraph capabilities

Every tool, its price in tokens, the five measures, and what is live and coming.

See every capability

See it on your own market

1,000 free tokens for 30 days, no card. Then the Agent plan or prepaid tokens.