Find and qualify private listings with Lead Flow Private Sellers

Estate agents can find and qualify genuine private seller (FSBO) listings using CASAFARI’s Lead Flow Private Sellers dashboard. This tool gathers local private listings into a single location, filters out fake private sellers by showing listing counts per phone number, and provides seller contact details, property history, and instant valuations.

Why is a constant influx of private listings important for estate agents?

Consistently going after properties from private sellers is crucial for estate agents to maintain a thriving business for several reasons. Here are a few of them:

1. Sustained Business Flow

Private seller leads provide a steady stream of potential clients. In real estate, having a constant influx of leads helps ensure there are always opportunities for sales or listings, even during slower periods. And, in busier times, they can prioritise high-potential private listings and maintain a competitive edge by consistently engaging with new prospects.

Moreover, more private seller leads mean more chances to convert them into clients. Not every lead will immediately result in a sale or listing, but a consistent flow increases the likelihood of converting some into profitable deals.

2. Reduced dependency on a single source of clients

A continuous influx of private seller leads helps diversify an agent’s portfolio, not only allowing the professional to have a variety of properties to offer but also reducing dependency on a specific source of clients.

3. Building Relationships

Generating a constant flow of private listing leads enables agents to build and maintain relationships with potential clients. Even if they might not be ready to sell immediately, nurturing these relationships can lead to future opportunities and referrals.

Basically, constant access to private listings ensures continuity of work, stability and the opportunity for growth in a dynamic and competitive industry.

How does Lead Flow Private Sellers identify genuine private listings?

What if I told you that you can have access to all properties of private sellers available on a specific market, along with all the data you need to approach them and offer your services?

That’s exactly what Lead Flow Private Sellers does: it reunites all FSBO properties in a single and useful dashboard. This add-on tool is available free of charge to all CASAFARI subscribers who have access to Property Sourcing, simplifying the process of finding and qualifying leads for private sellers.

It not only shows a list of FSBO properties in an area but also helps the estate agent save time by busting fake private sellers with a count of listings per phone number, allowing professionals to approach only those sellers who really have an exclusive listing that could be added to their portfolio.

For each of the private listings on the list, you can see the location, the asking price, the property type, the name of the seller, their contact information, where was the FSBO property listed and when. You can also access the original listing, to check further details and make sure it’s a private listing.

But that’s definitely not all. In order to make your work even easier, a wide variety of filters can be applied, to tailor the results according to your needs. You can opt to select:

• A specific area;
• Only properties with contact number available;
• Only properties within a price range;
• A property type;
• A period of time in which they were listed.

As per improving your team work, agents can create comments about private sellers or read the ones other colleagues left, as well as checking which sellers were already contacted by another agent (and by whom!), by clicking on the telephone icon.

How do you analyse and value each FSBO property in CASAFARI?

CASAFARI’s Lead Flow Private Sellers works alongside the agent also to help them understand the private listing in detail, strategise how to approach private sellers and define how to sell the property.

With a single click, professionals can open the Property Page of each property for sale by private sellers. The page shows all the information about that asset, such as:

• How long it’s been on the market;
• Its historical data;
• Amount of rooms, year of construction, built surface and other structural details;
• Photos;
• Amenities in the vicinity;
• How the market is at the moment for properties with similar characteristics and location.

And, to top it off, with another simple click of a button, the estate agent can instantly run a property valuation for that specific FSBO property inside our Comparative Market Analysis.

They will receive information to assess if the asset was properly priced, which are its competitors, the estimated time it will stay on the market before selling or renting, which is the average closing price for similar properties (sourced from open public data, notaries and transaction prices reported by CASAFARI clients) and more.

After you’ve found all the private listings that might be of interest to your business and know how to approach their seller, you can even download these results in a CSV or XLS file, to help you deal with these prospects.

Subscribe now to make the most of all the market data available on a global real estate data platform with property data in 16 countries. CASAFARI is entering the United States now in selected states for commercial real estate only through Claro AI.

Frequently asked questions

What is CASAFARI’s Lead Flow Private Sellers?

It is an add-on dashboard available free of charge to CASAFARI subscribers who have access to Property Sourcing. The tool gathers For Sale By Owner (FSBO) properties in one place so estate agents can find and qualify private seller leads easily. Developers looking to integrate seller lead data can refer to the Seller Leads API documentation (in English).

How does CASAFARI filter out fake private seller listings?

The dashboard displays a count of listings associated with each phone number. This feature allows estate agents to spot agencies posing as private owners and focus exclusively on genuine private sellers.

What information does Lead Flow show for each private listing?

It displays the property location, asking price, property type, seller name, contact details, source portal and listing date. Agents can also access the original listing link and the full CASAFARI Property Page for historical market data.

How can teams avoid contacting the same private seller twice?

Agents can add and review internal comments about private sellers directly within the interface. By clicking the telephone icon, team members can instantly see which sellers have already been contacted and by whom.

Can estate agents export private seller leads from CASAFARI?

Yes, once agents have filtered and qualified the private listings of interest, they can download the results in a CSV or XLS file. This allows teams to import the leads into their preferred CRM or lead management workflow.